“Ghanaian musicians should change their marketing style to go global” – Kuami Eugene advises

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Kuami Eugene has added his voice in relation to why Nigerian artistes are ahead of Ghanaians in the music industry.

According to him, it is not only because they produce better music, but because of how united and supportive they are of their creatives.

“For us to get to the top, we do not only need sound. Left for sound alone we can also be there because Ghanaians equally produce good sound as Nigerians,” he said.

He told Doctar Cann on Happy 98.9 FM’s Ayekoo After Drive Show, “Burna boy made it to the Grammys because of the support he got from his people back home. We are doing good music and there is nothing wrong with our sound. Take No Dulling for example, it is a very good sound together with many other songs of mine and they all went very far.”

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He disclosed that Nigerians always have an upper hand over Ghanaians because of the kind of support they show their artistes, and also their music promotion methods.

Kuami Eugene believes if Ghanaians change their marketing style, they might even surpass Nigerians. “It is about marketing and marketing comes with numbers which they have. They are currently 100million ahead of us so we will need a lot of work if we want to catch up with them,” he emphasized.

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