Popular entertainment analyst, Mark Okraku and George QuayeHe have reacted to Kelvynboy’s call to organisers to add ‘Afrobeats’ as a category in award schemes.
‘Nana Ama’ singer, Kelvyn Boy in an interview on Hitz FM with Andy Dosty suggested to the academy and board of music award shows in the country to create a new category for the Afrobeat genre in their awards scheme.
Kelvyn BoyKelvyn Boy noted that it is about time Afrobeats music stand alone, instead of it being merged with others because the genre has gained attention in the Ghana music industry
Sitting down with Andy Dosty on Daybreak Hitz on Hitz103.9 FM, Kelvyn Boy said, “We did Afrobeats 50 years back before Nigerians started. It got influenced by highlife and a lot of songs we jam to now, are Afrobeats songs. Imagine we don’t even have our own Afrobeats,”
In response to Kelvynboy demands on radio, the Public Relations Officer of Charterhouse and Board member of the VGMA, Mark Okraku Mantey stated that Kelvynboy’s call has no case adding that they cannot include a genre which has not proved beyond all reasonable doubt that it can stand the test of time.
In Mark Okraku Mantey’s assertion, Kelvyn Boy because of his own interest of grabbing an award for himself is why he is making this campaign because apart from him and a few he does not know anybody doing Afrobeats in Ghana.
George Quaye also mentioned that the genre Afrobeats is already represented in the VGMAs which is the Afropop genre hence there cannot be two Afro genres in the scheme since they all mean the same thing.
According to the PRO, Afrobeats which was coined by Fela Kuti has Ghanaian elements in them and that is the same thing as Afropop which means African popular music.